How to use backlink analysis, Google’s site search and 301 redirects to keep your old backlinks and search engine rankings when moving to a new site.
SEO
&rlz= in Google referrer: Organic traffic or AdWords?
Troubled by the &rlz= showing up in your Google search logs? Don’t be. &rlz= is not some strange PPC identifier.
SEO Images: Optimising for Google Images
Google Images is the greatest SEO reserve left in the world. Here’s a step by step guide to bringing in visitors from Google Images.
Google/Knol vs Wikipedia | Netscape vs Microsoft all over again
The best single website on the internet is the Wikipedia. There is more useful information and less disinformation there than on any other single substantial site. No surprise Google puts Wikipedia in the top ten for almost everything. Somewhat of a surprise then that Google has decided to create a pseudo-Wikipedia by the name of […]
Web 2.0 Product Pages Done Right
Under the covers of a tabbed web interface of a good looking Web 2.0 ecommerce site: product pages done right.
Ten Questions to Ask Your SEO
Wondering how to find out if the guy offering you SEO services is qualified to do the job? Start with these questions.
Link Vices: Selling Virginity
LinkAdage – PR6 Link on Great Non-Profit Website Auction 58744: This non-profit site has a bunch of very nice natural backlinks from other non-profit organizations. This is a very clean site and it is the first time they are selling links.
Alexa Rank: Fact or Fiction
It turns out the situation is even more dire than one would think. Alexa Rank can be wildly wrong – by a factor of ten.
How to Sponsor a WordPress Theme Successfully | How to audit a theme sponsorship
A hard look at the value of sponsoring a WordPress theme. How many incoming links you can expect and from where. How to choose a theme to sponsor.
PR Hoarding | Linkocrisy
Some well-known SEOs are advocating using rel=”no-follow” on all outbound links. This kind of occultish trick is so WMW doorway page 2001.
Why aren’t Ad Agencies buying More Search Companies
Some gentlemen search colleagues are thunderstruck by the acquisition of 24/7 Real Media by advertising holding company WPP for $649 million (a tidy sum it is – congratulations 24/7 – although I’ve always hated your technology). Raycam wonders why more ad agencies aren’t snapping up the smaller search houses. It’s simple. All the assets go […]
Stats: Statcounter versus Mint
We’ve compared two real-time web analytics services to find out which one understands site’s visitors better.
SEO for clients: Learn about your vertical – fast
There’s a big discussion going on now among SEOs (search engine optimisers) about Google’s pronouncements about paid links. Basically Google has banned them and promised penalties for using paid links. This is a kind of totalitarianism – Google is free to do what they want with their own algorithm but that does not give them […]
Keeping destination addresses to yourself
How to hide your affiliate links for IE with Javascript.
Google algorithms creating spam
A very interesting discussion on Aaron Wall’s SEOBook about whether Google is contributing to web spam. The best part is in the comments (sorry Aaron!) where two readers to the numbers on AdWords for relatively high priced PPC words. Basically they just don’t add up.
Free Proxies and Anonymous Internet Surfing
Great guidance on how to anonymise your surfing via proxies: Hiding Your IP Address, Anonymous Internet Surfing HOWTO. The danger is that unless you do it just right you risk more than you gain. Specifically that the proxy holder can grab all your unencrypted passwords (email, site logins).
Quality Directory Lists
Our clients are ready for another round of SEO. One component we will be doing more of in this round is directories. It’s too tedious and slow to have someone senior do it. There are lots of directory submission services. But you want to be sure to be applying to directories worth being listed in. […]
Top Article Directories for SEO
We are planing to start using article much more often for What are the top article directories to submit to? Here are fellow Canadian (and alas article spammer pro) JGot A Question Or Comment For Jason?
Using robots.txt to avoid CMS Duplicate Content penalties from Google
Many people are focused on duplicate content penalties. I’ve haven’t seen the duplicate content issues as big a problem as people make it out to be but here are some very helpful tips on handling vBulletin to reduce any chance of duplicate indexing. 1) disable the "search engine friendly" archive. All this does is create […]
Download YouTube Videos Hasslefree | Great Linkbait
Download your YouTube videos hasslefree and for free. Great job Techcrunch. Nice tool. Not overcommercialised (looking at you SEOchat.com).