You might be a complete beginner in online marketing, searching for reliable websites to educate yourself a bit at home, but you just don't know what link to open. Or maybe you just look for quality marketing content for your job and don't want to waste time browsing the Internet for hours. Well, even though both situations sound unpleasant, lucky you. We've got your needs covered.
Here we've listed the top 7 marketing sites you should visit to learn more about marketing.
Buffer is a platform dealing with ways to drive traffic, increasing fan engagement and saving time on social media. Its team works from multiple countries and continents, meaning Buffer team is a very distributed team that can reply to questions quickly from all around the world. Why is it so?
Buffer is a business based on the values it aspires to live by on Buffer team. Living in a place that makes you happy is one of them. Authenticity and honesty are important as a path to TRANSPARENCY, a very meaningful core belief to the team. Buffer is not afraid of the less-traveled path as it is important not to stay in the comfort zone but rather ACT BEYOND YOURSELF. To IMPROVE CONSISTENTLY means to strengthen the quality of the company as well as develop employees' characters into depth. This all is believed to be done positively, with gratitude and reflection. Maybe that's the key to Buffer's success.
Buffer publish, Buffer reply and Buffer analyze are Buffer's main three products. Firstly, Buffer makes it easy for businesses and marketing teams to schedule posts, analyze performance, and manage all their accounts in one place. Secondly, the company provides easy control over response to social conversations and finally measures performance on social media.
Variety of inventive articles on the weblog is a reason to visit their page and remember the name of the company. The authors involve medicine, history, psychology and tons of other sciences into marketing topics which beautifully depicts the application of theory in real life, and at the same time attracts the reader at the highest level possible. Here are some of those we just had to plunge into:
- 6 Simple Ways You Can Use Neuroscience to Increase Marketing Productivity
- 8 Unexpected Marketing Lessons from History’s Most Influential Leaders
- 6 Powerful Psychological Biases and How They Influence Human Behavior Online
- What if Instagram got rid of likes?
Wistia is a platform with 100 employees and one dog. The company's hosting, analytics, and conversion tools make video marketing easier as the company creates video software for growing businesses. They love building great products and therefore are also responsible for high-quality content. At the same time, their ideology is to make those products elegant and simple so that one can easily use them. And that's what Wistia calls product leadership.
Presentation, creativity, simplicity, and long-term company thinking are the values that create the character of the firm and help employees at Wistia to make decisions to build a strong product leadership company.
The main reason, however, why we love to surf on their web page is Wistia's original and witty blog. Its design is very attractive thanks to colors Wistia uses. The blog has 5 categories: production, marketing, sales, product updates, and Wistia culture.
Wistia is particularly alluring because of their online videos added to several articles. They are funky, full of useful information and also thank to the charisma of their sympathetic employees pleasant to watch. Here are some of their excellent articles you cannot overlook:
- 9 video production faux pas to avoid
- Using video and email together
- How to name your Wistia channel
- 15 types of videos that every business can use
Moz focuses on search engine optimization (SEO) for its clients as it is the least understood and least transparent aspect of great online marketing. The firm simplifies SEO for every user through their software, education, and community.
Their marketing is responsive to customers' needs and thanks to the built community earns brand loyalty. This all starts with the core values they have at the office. It's important to be transparent, fun and empathetic for the company. Moz provides All-in-One Website SEO, SEO-Integrated Business Listings and more.
The blog of Moz has a lot of categories to choose from. And that's good for you! Whatever you need, just open their blog and search for answers there. All articles are intelligible and deal with the topic professionally. Here is a slight taste of Moz's repertoire.
- SEO reporting best practices that boost client retention
- How to Talk to Your Clients in a Language They Understand
- 4 Key Lessons Content Marketers Can Take From Data Journalists
- How to Guard Your Google Business Profile from Becoming a Running Joke
Quuu is a really good source for content and also a place where each and every piece has been hand-reviewed in house.
"Time is money, right? If you believe this to be true, Quuu is the tool for you. By putting your social media content curation on autopilot you have more time for other areas of your business. All the while, you can rest easy knowing that your social media strategy is in good hands."
What is content curation? It's a way of providing consistency for your followers. However, if you want to do it properly it costs you a lot of time. And that's why Quuu exists and does the demanding job for you! You always have relevant posts to share with your audience.
"If you want to supercharge your feed, Quuu is the best way to do that. The hand-selected content, chosen by the best content Quuurators in the world, performs extremely well, and takes one more thing off your plate."
Quuu's blog is outstanding for its authenticity. There are plenty of impressive new articles every day with one great wrinkle - it always tells you how long it takes to read the article. How clever!
- 9 lessons marketers can learn from Ariana Grande
- How to get new clients through social media stories from agencies and freelancers
- Content curation for social media
- Digital nomads, should you move to Bali?
Sumo is a platform that helps to grow clients' websites. How? This company noticed that many people struggled to collect e-mails because the tools were either too expensive or weren't available. That's why they spent over 4 years building their own tools and now, voilá, here they are!
"Since starting to use Sumo, we increased our site-wide average opt-in rate by 68%! Easy setup of custom fields to track where opt-ins are coming from is a game-changer."
Part of Sumo's website is its quality blog divided into 7 categories you can choose from: sumo growth studies, sumo data studies, email marketing, social media marketing, growth marketing, and product updates. All topics are resourceful and articles are long, as the author always goes into the very depth of the subject. If you love to dig into the very core of a thing, here you are, you'll be satisfied.
- Why are e-mails going to spam
- 30 brilliant marketing examples
- 401+ Ridiculously Useful Power Words To Increase Conversions
- 6 Social Media Psychology Hacks To Increase Your Engagement Rates
Neil Patel is the founder of his platform Neilpatel and offers The All-In-One SEO Tool as well as works on the strategies to get you more traffic. Simultaneously, Neil teaches you about different subjects according to your taste on his blog. The blog is very simple but specific and offers you three possibilities of learning. Videos, podcasts, and articles. The choice is yours.
- Is blogging still worth it
- Social media followers
- How to rank old content?
- How to find endless content ideas
Neil is very confident and experienced in the marketing area and the blog is a reliable medium for all curious beginners or professionals.
Seth Godin is an author, entrepreneur and most of all a teacher who has written 18 best-selling books, and even though he is best known for writing and speaking Seth has also founded two companies - Squidoo and Yoyodyne (acquired by Yahoo). What can you find on his site?
Seth doesn't offer any products (except his awesome books!) but rather his precious knowledge in various forms. If you're a passionate reader visit either Seth's blog or Medium, where Seth contributes with longer articles. His blog is special already at first sight. The design of the web page is very simple keeping the visitor well-oriented in its content. What you can notice after a while of reading his articles is a key condition to success in writing - Seth is personal! And that's what keeps your attention. His posts include emotions, not only lists of advice. Don't hesitate and start reading!
What else does Seth have for you? Firstly, podcasts are a hype of this decade! And if that's how you like to gain new information you should certainly add Seth's to your playlist. You can tell he loves them too. Secondly, there are also Seth's videos available on Youtube if you'd like to watch some of his speeches. They are very intense. Here are two eye-opening ones we loved.
However, you don't only have to stay digital. There's more in the offer. Take that book and start reading! You can choose from 18 best-sellers Seth created.