Latest version of FV Flowplayer (2.3.13) brings detailed video stats into your Google Analytics account.
Basic Flowplayer version tracks number of seconds played for each users, which then gives you an average value in Google Analytics Events list. However this takes place when you stop the video or leave the page and it’s not 100% reliable.
That’s why FV Flowplayer now tracks the following events:
- Video start
- Video first quartile
- Video second quartile
- Video third quartile
- Video complete
So If you have a partner company for which you post propagational video on your website, you can reliably report how many visitors seen the full video now. Which is more important than knowing the average playback time for a video.
See how many users seen your video until the end
If the user skips part of the video he still has to see a part of each quartile to make it track – so just skipping to the end won’t count as “Video complete”.
This is similar to VAST/VPAID ad playback tracking which also counts the quartiles. We also leave the original Flowplayer Google Analytics stats in, you can still find it under the “Video / Seconds played” event label. Read how to use the stats in our How to use Google Analytics with FV Flowplayer guide.
- You can install our plugin via WordPress
- You can also buy our license and get the Pro extension (also supports advanced Vimeo integration, video lightbox, quality switching and lot more)
- More resources, how-tos and documentation available on our site
- Get our VAST/VPAID plugin for WordPress
- Support available on our FV Flowplayer forums
Martin graduated as an engineer in Computer Science from Slovak Technical University in Bratislava. He grew up in Liptovský Mikuláš in northern Slovakia next to the beautiful Tatra mountains. He is the developer behind our FV Player.