How can you do ecommerce and build a name for yourself online on the cheap? Start by being useful.
Takeaway for shopping site developers: Stay away from WP e-Commerce if you value your time, your reputation and your sanity.
Highlights of day two included great talks on link building from Tom Critchlow and Rand Fishkin, as well as a look at news sites from Rob Ousbey.
Under the covers of a tabbed web interface of a good looking Web 2.0 ecommerce site: product pages done right.